Protect Your Business — and the Industry You Depend On
As a retailer, your shelves tell the story of the natural products movement — and NPA ensures that story continues to be told. Joining the Natural Products Association connects you directly to the organization that protects your store’s future in Washington, D.C. and every statehouse in America.
For over nine decades, NPA has been the industry’s watchdog, educator, and advocate, fighting to preserve access to dietary supplements, clean foods, and safe personal care products.
What You Gain
Advocacy That Delivers:
- Our team engages lawmakers and regulators year-round to defend your right to sell natural products without burdensome restrictions or misinformation. Members also participate in NPA’s annual Fly-In Day on Capitol Hill, where retailers meet face-to-face with policymakers.
Training & Education:
- Empower your staff and educate your customers with NPA’s exclusive webinars, toolkits, and compliance resources designed to strengthen retail operations and consumer trust.
Credibility & Compliance:
- NPA founded the Supplement Safety and Compliance Initiative (SSCI) — a retailer-led framework ensuring product integrity and consumer confidence. Your participation underscores your commitment to responsible retailing and product safety.
Community & Growth:
- Connect with peers, suppliers, and thought leaders who share your passion for the industry. Membership is more than dues — it’s an investment in your store’s continued success and the industry’s collective strength.